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The CEO's Corner with Michele McKenzie
Latest statistics give Canadian tourism industry 11 reasons to be cheerful.
20 April 2012
With visitor numbers up in all of CTC’s key international markets in February, we can finally look to the future with cautious... Read more
3 comments
Let’s help the world Explore Canada like a local.
12 March 2012
CTC’s website and app provides a major opportunity for Canadians, including tourism-industry members, to share their local... Read more
15 comments
Glacier Discovery Walk shows the way forward for Canadian tourism infrastructure.
13 February 2012
This exciting new project in Alberta proved that the private sector can—and will—step up to the plate to invest substantially if... Read more
6 comments
New border rules with US open new opportunities for travel.
9 January 2012
Smoother, faster crossing times lie ahead for both American and Canadian travellers, while Asian markets will become a bigger... Read more
1 comment
Let’s work together to capitalize on the strength of Canada’s brand.
13 December 2011
For the second year in a row, Canada is the ace in the pack of country brands. So how come business isn’t jumping on the brand... Read more
8 comments
Canada can serve up the steak…but we must also deliver the sizzle.
7 November 2011
The term ‘experiential travel’ sometimes confuses even industry and government experts. Yet it is fundamental to bringing our... Read more
1 comment
Global approach to business tourism brings dividends for Canada.
3 October 2011
The Canada First strategy and working collaboratively with our partners are giving our country a competitive edge in the meetings... Read more
2 comments
Research proves the value of destination marketing
5 September 2011
A new white paper at the 2011 TTRA international conference had conclusive research from the US that demonstrated the fundamental... Read more
3 comments
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